Web Site Auditor - why it is important?

Let's illustrate the importance of web site audit by an example. You go online to shop around for something you really need. Then you find it in two places. Both offer you good discounts, etc. However, one site is slow and you come across broken links from time to time. A simple question - where will you buy?

The answer is quite natural and our research confirms that up to 27% visitors leave any site because of a broken link or slow pages. Can you afford to lose one third of your customers?

Broken links and even incorrectly rendered images can seriously damage the thing called the "credibility" of your website. Credibility is especially important in the World Wide Web, because here you don't see your seller in person and the risk of fraud is several times higher. You would certainly choose to purchase from a website that looks professional and works like a Swiss watch: its owner probably invested a lot of time and money to achieve this effect, UNLIKE a fraudster that makes a website for one week and doesn't care about what would happen to it when it finally compromises itself and loses any reputation. Web site audit is what helps you keep looking professional and instill trust.

SmartSEO™ Web site audit service is a process of detecting and reporting all usability and credibility problems on a web site. It involves analysis of the site for several factors, such as:

• Clean and professional look
  
• Abandonment rate and bottlenecks in the conversion funnels
  
• Broken links, including missing images
  
• Incorrectly displayed graphics
  
• Slow pages
  
• Hard-to-reach pages
  
• Missing (or improperly formatted) META information - such a TITLE tag - that affects your search engine positioning.
  

Unfortunately, there isn't a web site audit software yet that would estimate how appealing and attrative your site looks. Fortunately, there IS a web site audit service that will check and report all credibility factors. Furthermore, with SmartSEO™, it is FREE as part of our overall SEO service package.

The secrets of web site audits
What should you do? Of course, you can try to improve your site by clicking on every link and guessing what is wrong with that page. If your site has over 10 pages and 50 links,web site audit will soon become a painful and long-drawn duty, not to mention that some problems are not on the surface.

Now imagine that your website uses a dynamic technology to generate thousands of pages, such as, for example, an online catalog. Web site audit in these cases becomes a headache even for professional site audit companies. Usually, though, such companies have a secret time-saving web site audit utility that automates a big deal of their routines. Nowadays, since the Web becomes more complicated and involves more and more technologies, web site audit tools have evolutionized into sophisticated programs that can do advanced things like checking the Multimedia and ActiveX content, submitting forms and scan password-protected pages.

SmartSEO™ offers you this enterprise quality web site audit service as well so we can do the web site audit for your own site in a cost-effective and money saving matter. This incredible web site audit service thoroughly examines all pages on your site and literally pinpoints every error and problem.

Get an excellent overview of site quality
Broken links, slow pages, missing images and their attributes, missing Meta tags and Titles. The Project Auditor gives you a report including the full coverage of these and many other problems.

Overall, you'll have 20 reports highlighting every problem area on your site. And with the detailed breakdown of problems by page you'll completely stop guessing.

Stop losing customers now

Contact us for a free website analysis now.